Most people are accustomed to the typical work-life that entails waking up at an ungodly hour, then driving to their places of work through total gridlock. Truth be told, the majority of people that live such a life will do so due to lack of an alternative. But what if there really was an alternative?
Well, if you have tried affiliate marketing online, then you know that it’s one of the best ways to earn from the comfort of your home. It allows you to make money wherever you are and whenever it’s convenient for you.
Affiliate Marketing Online – Video
What is affiliate marketing?
Affiliate marketing is a form of marketing in which an online retailer pays the marketer a commission for sales or traffic generated through the marketer’s referrals. This kind of marketing can be used for products and services alike.
How does affiliate marketing work?
Affiliate marketing is in no way a complicated process. It follows the 3-step process outlined below:
1. You (the marketer) recommends a product or service to your friends or followers.
2. Your followers click your affiliate link which leads them to the retailers site where they can make a purchase.
3. You are paid a commission for the sales or traffic generated through your affiliate link.
How affiliates get paid?
Having understood the basic idea behind affiliate marketing, the next big thing to consider is how you get paid. There are different payment terms, that include the following:
1. Pay Per Sale (PPS)
This is the most common term used when paying marketers. It involves paying the marketer a pre-determined rate or percentage of sales made through their affiliate link.
2. Pay Per Click (PPC)
Even though this is not common these days, there are some sellers that pay you per click. Most businesses prefer to pay per impression (every time an ad loads on your website).
3. Pay Per Lead (PPL)
If someone signs up for the business’s free trial after you convince them, the company pays you for each sign-up.
The above are the most commons terms used when paying affiliate marketers. However, there are some programs that can pay you depending on the results achieved by other affiliate marketers that you referred. This is known as a two-tier program.
Payment terms are not the only thing that differs – the method and frequency of payment also differ from one program to the other. While most programs pay their affiliates monthly, there are those that release payments more frequently.
Some programs even require you to reach a given threshold to get paid, while others don’t have any specific threshold. As for the type of payment, there are some programs that pay through PayPal while others deposit the cash directly into your bank.
How does one get started with affiliate marketing online?
One of the most important things to do before joining any affiliate marketing program is taking your time before signing up. By doing so, you can get as much information as you need to become a successful affiliate marketer.
While most of the successful marketers have blogs and/or websites, it’s not paramount that you create one to get started. Nonetheless, you should do the following:
1. Find your niche
Selecting a particular niche to focus on is one of the most basic secrets behind the success of most successful affiliate marketers. By choosing a niche that suits you best, it becomes easier to create targeted marketing campaigns as well as find enough content to help in convincing prospective buyers.
2. Aim to be an expert in your Niche
There is a variety of products and services that should fit into your niche. You should do enough research on these to ensure that you are more knowledgeable than your followers or customers. That way, you will be in a position to give an honest review of the services or products, making it easier for the customers to make their choice.
It’s even advisable that you sign up and test the product or service. By doing so, it becomes easier to let your followers know what to expect. Remember that honesty is important if you want your customers or followers to trust all your opinions.
3. Identify the right programs
It’s important to identify the program that is best for you, and then focus on it. Signing up on multiple programs is not recommended especially if you are a beginner. You should aim to start with one program and scale up as you become more experienced and comfortable with your new way of earning cash.
4. Determine how you will promote the affiliate products
There are different ways to promote the products or services that are provided by the seller. One of the easiest ways is through a blog or website. You can also use an email list, or even social media marketing platforms such as Instagram, Twitter, or Facebook. Most of the affiliate marketers use a variety of marketing tactics.
5. Attract the required traffic
There are different ways to attract targeted traffic to ensure a higher probability of purchases. To do so, you should focus on creating high-quality content as well as using a variety of tactics such as article marketing, email marketing, paid advertising, and even free marketing.
6. Make the business legal
Depending on your location, you need to ensure that you have made your business legal. You should check out the various business laws and licensing requirements in your area to know whether or not you should work on legalizing your work-from-home business.
7. Focus on the results
The best way to increase your chances of success in any business, affiliate marketing included, is monitoring the results. By doing so, you will identify the tactics that working and the ones that are not. Be sure to utilize the different tools that are available for this purpose.
What are the pros of affiliate marketing?
There are a couple of perks that come with any affiliate marketing business. The main ones include but are not limited to the following:
• Low start-up costs
• Easy and fast to join
• No service provision or product creation; all you have to do is deliver the customers
• You can make money from any location at any time
• No dealing with returns or shipping issues
• Little to no training required
How about the cons?
Like any other business, affiliate marketing online has several downsides as well such as:
• Some programs require that you make a specific amount of cash to get paid
• There are programs that have advertising restrictions
• You need to know how web codes work
• You have to be good at internet marketing to be successful at generating enough targeted traffic
• It can take a significant amount of time to earn a good amount of cash, as you will have to generate quite a number of referrals
That is why I recommend getting started with a program like Wealthy Affiliate. They provide you with a resource of industry leading training and all the coaching and support you could need. If you decide to try it out, I’ve got several bonuses waiting for you once you sign up, as well as my own private archive of Wealthy Affiliate training.
That about everything you should know about affiliate marketing online. Even though most programs and affiliate marketing experts will make the business look so easy, the truth is that it can be demanding especially as you start.
You have to do a lot of research and make an effective plan to increase your chances of success. There are different resources also such as Wealthy Affiliate that provide you with information on how to go about affiliate marketing.
All you have to do is prepare as much as you can, as this will make it easier to earn cash without having to struggle so much.