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Posts by Nathan Conner
Most successful brands understand the power of storytelling in email marketing to engage customers and drive conversions. By crafting compelling narratives, brands can connect with their audience on...
How To Craft Compelling Email Content That Boosts Engagement
There's no denying the power of a well-crafted email in today's digital world. With email marketing becoming increasingly competitive, it's imperative to create compelling content that not only...
What Is the Best Way to Handle Unsubscribes and Keep Your List Clean?
Over time, managing email lists can become overwhelming, and unsubscribes are inevitable. However, how you handle these unsubscribes can have a significant impact on the health of your email list....
Examples of Businesses Excelling at GDPR-Compliant Email Practices
It's imperative for businesses to ensure their email marketing practices are in full compliance with the General Data Protection Regulation (GDPR) to protect the sensitive data of their customers and...
Marketing experts understand the crucial role that an email marketing funnel plays in converting leads into loyal customers. An effective email marketing funnel is a strategic process that guides...
Just starting an email list isn't enough for successful email marketing - you need to segment your list to target the right audience effectively. Segmentation involves dividing your subscribers into...